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Case study - Managing the production, sign off and storage of all marketing materials for Prudential


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Implementing an MRM system has enabled Prudential to improve the efficiency of and standardise the process for creating our marketing materials as well as tightening up Prudential's regulatory compliance of FSA standards."

By be the brand experience

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First Published:  10 Oct 2006
Views:  1211
Publisher:  be the brand experience
Author:  be the brand experience

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